5 Pages to Include on Your Website

February 18, 2020Mikaela Ian
Blog post

If you have a business, you need a website. There is no way around it. If you know you need a website but aren’t sure what to should be included, today I’m happy to share with you this post on five pages every female entrepreneur should include on her website. It’s my hope that you can take this information and create your new website or update your existing website.

Homepage

Your homepage is the first thing people see when they come to your website. Do yourself and potential clients a favour by making sure it’s visually appealing and easy to navigate. Elements to have include a beautiful, high resolution photo of yourself, an opt-in, a short description section and a work with you teaser. Also before the fold/where people scroll down, include your one-liner about what you do.

About/Contact

Some people do this as two separate pages and others make one page. It’s really up to you. This page should give a clear, concise information about who you are, what you do, who you serve and what you enjoy doing when you aren’t working with clients/customers. You can also add in a contact form or include an email for people to contact you. Make sure to add beautiful high resolution photos here as well.

Work With Me

If you’re sending people to your website, they are likely looking at the services you offer. Having a very clear work with me page is key, especially if you do business in the online space. Clearly list out your offers along with links where potential clients can book calls with you or purchase your services. At the very least, include an email where they can get more information about your service/offer.

Testimonials

People want to make sure you can get them results and that’s why having a testimonials page is key. You want to include a photo of the client, their name, website (if relevant) and the actual testimonial. If you are a new entrepreneur with no testimonials, consider offering a free strategy session or pick my brain session to a few potential clients so that you can get some testimonials on your page.

Content

Your content tab is where you will post your blog, vlog, podcast, etc. This is where people will be able to get all your great free content. Since most people coming to your website for the first time aren’t buying anything, they will be able to get a sense of your expertise by reading your content. If you are goint o have a content page, make sure to update it regularly so that you are consistently sharing excellent content. I try to post on my blog at least twice a month.

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