How To Create Video Content Easily

Mikaela Ian

So you finally accepted that you need to incorporate video as part of your marketing strategy so that you can level up.  I’m excited for you. I’m proud of you, but you don’t really know where to start.

So I’m going to give you my four steps to creating video content that your audience is going to love. 

Number one: decide on a topic. The easiest way to decide on a topic for your video is to simply ask your audience what they want to know. Take all those ideas, decide which  one you like best.

BOOM. There is your video.

Number two: choose a quiet place to record. This is paramount because if you’re going to take the time to record a video, you want to make sure that you can use it. 

If your space is noisy or distracted, it’s not going to work.

Number three: press that record button. I know that it sounds easy and simple and it is however, so many of you aren’t pressing record and that’s why you’re not putting out video.

So go ahead and press the record button.

Number four: Post that video. Don’t just record it, post it. Share it to Facebook, to Instagram, LinkedIn, wherever your people are. Share that video because I guarantee you, they need exactly what’s in it.

They need what you’re offering because baby, you are magic. OK!

Check out the video version of this post here:

And if you want to learn so much more about all of this, make sure you enroll in my new course, Ready, Set, Film at the special Black Friday price of $297!

It’s a four-week self-paced course where you will learn:

  • How to come up with quality video content your audience wants to watch
  • How to outline and structure your videos to ensure effectiveness. 
  • A pro-level filming strategy from a 10-year on camera talent veteran. 
  • A crash course on lighting + lean editing. 
  • Plus, my exact formula for perfect execution every single time you record. 

Click here to enroll before 9pm EST on FRIDAY to grab Ready, Set, Film for $297.

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